You're linking out to a company because they paid you, but you don't want to give them linkjuice that helps their Google rankings, because that's frowned upon what should you do? Hi everyone? I'm neil patel and today i'm gonna teach you guys about, do, follow and no follow links there's.

Two types of links do follow and no follow. A do. Follow is telling search engines hey. I'm linking to the site, because I want to pass link juice and have the site rank higher. The nofollow link is hey.

I'm linking to this site. I don't want you guys to help the site rank higher and that's, usually because they paid you or it's, affiliate link or there's, something that's, maybe like sketchy About the site, let's say you wrote a blog post on how someone is doing something terrible and you know they shouldn't exist.

You could know, follow that link. In general, you usually don't link out to sites with the nofollow it's mainly used for advertising or let's, say your blog comments. So user-generated content, like all the blog comments on neil patel or any website out there is usually no followed wordpress does this by default because they don't want marketers to go in right, tons of spammy comments and get links and search engines want.

You to know follow links that can be easily manipulated. For example, if you're, promoting it affiliate offer and that company has thousands of affiliates like you, google wants you to know, follow those links, because if you don't know follow up that site can unfairly rank higher.

So in general, when someone's, paying you or you're making money by linking out somewhere like a affiliate link or advertisement, you want to use a nofollow when you decide who you want to link to because it'S reputable you're, citing a source in those cases, even if you're linking to a competitor, because you know you're, saying hey, my competition did XY and z.

That was really cool. You want to make those links, do follow that's, the difference between nofollow and do follow, links, and just because the site has more do follow, links it doesn't mean they're gonna rank higher or just Because a site has tons of nofollow links, it doesn't mean they're gonna rank lower there's, a lot of other factors that determine the site's rankings.

But of course the more do follow links a website has its opposed to, in theory, help with rankings. You're linking out to a company because they paid you., But you don't want to give them link juice that helps their Google rankings cause that's, frowned upon.

. What should you do? Hey everyone? I'm Neil Patel and today I'm gonna teach you guys about do-follow and no-follow links. ( bright music ) There's, two types of links, do-follow and no-follow., A do-follow is telling search engines hey, I'm linking to this site, because I want to pass link juice and have this site rank higher.

. The no-follow link is hey. I'm linking to this site. I don't want you guys to help this site rank higher. And that's, usually because they paid you or it's, an affiliate link or there's, something that's.

Maybe like sketchy about the site., Let's say you wrote a blog post on how someone's. Doing something terrible and ya know they. Shouldn't exist. You could no-follow that link. In general, you usually don't link out to sites with a no-follow.

. It's mainly used for advertising or let's, say your blog comments.. So user-generated content, like all the blog comments on Neil Patel or any website out, there is usually no-followed. WordPress does this by default because they don't want marketers to go in write tones of spammy comments and get links.

And search engines want you To no-follow links that can be easily manipulated., For example, if you're, promoting an affiliate offer and that company has thousands of affiliates like you, Google wants you to no-follow those links, because if you don & # 39, t no-follow them that site can Unfairly rank higher.

, So in general, when someone's, paying you or you're making money by linking out somewhere like an affiliate link or advertisement, you want to use a no-follow. When you decide who you want to link to, because it's reputable you're, citing a source and those cases.

Even if you're linking to a competitor because ya know you're, saying hey, my competition did x, y and z. That was really cool. You want to make those links do-follow., That's, the difference between no-follow and do-follow links and just because a site has more do-follow links.

It doesn't mean they're gonna rank higher or just because a site has tons of no-follow links. It doesn't mean they're gonna rank lower. There's. A lot of other factors that determine a site's rankings but of course, the more do-follow links a website has it's supposed to, in theory, help with rankings.

( bright music, )

Attribution: https://www.youtube.com/user/neilvkpatel